Advertising Age reports that the FDA will hold hearings on how drug companies use Web 2.0. And just in time, too, as the world marches toward Web 3.0. Don't tell the FDA, but their regulations could be obsolete if Web users unite behind a new standard that puts individuals -- not companies -- in charge of their own data. CLOUD has published two papers on the standard as work to move from the Internet corporate Web paradigm to the Internet personal connection paradigm proceeds apace.

Consider this as you watch the FDA's work in this area: Why limit improving health tools to the Web alone? The Internet's power to connect people goes far beyond the browser paradigm. Check out CLOUD's perspective from a higher altitude.